The EDN Approach

The EDN model for business development is LEARN, LAUNCH, RUN, and GROW. Each of these critical areas builds upon the other, resulting in many
EDN success stories.

LEARN – Learning occurs when knowledge is transferred and retained. Through the EDN curricula participants LEARN the steps necessary to
successfully LAUNCH their business ventures and hit the ground running. Continual learning is fundamental to any thriving enterprise. Marketplace
and technological changes demand that entrepreneurs consistently seek informed and ahead of trends.

LAUNCH – With the application of EDN strategies identified in the planning process, graduates are prepared to LAUNCH their business ventures with the
education, tools, and resources to become a leader in their industries and dominate in the market place.

RUN – EDN is concerned about the large percentage of entrepreneurs that close their doors shortly after opening the business. They learn the harsh
reality that running a business involves far more than the production of goods and/or services. Our training, coaching and mentoring in key areas such
as: developing strong business infrastructures and effective operating systems are fundamental to the successful implementation of the business plan.

GROW – Growth occurs when profitability and revenue increases. The EDN network of corporations, lenders, suppliers, and industry experts provide access to resources that assist our graduates in continually growing their businesses.